Kedai Guides

An Instagram & TikTok Shop Alternative for Singapore Sellers

Social platforms are great for being discovered, but they own the audience and take a cut. This guide is for Singapore sellers who want a storefront and customer list of their own — without giving up social selling.

What is a “platform-independent” storefront?

It is a shop that lives at your own link, where the products, the orders, and the customer records belong to you rather than to a social network. You still promote on Instagram, TikTok, or wherever your audience is — but the sale and the relationship happen on ground you control.

Think of social platforms as the shop window and your own storefront as the shop.

Why it matters

When your whole business runs inside one social app, you are exposed: reach can drop overnight, fees change, and you rarely get to keep your customers’ contact details. If the account is ever restricted, the customer list goes with it.

Owning your storefront and customer data means the relationship survives any single platform — and you decide the terms you sell on.

How Kedai helps

Kedai gives you your own storefront and brings your supported chat channels and storefront orders into one inbox, so you can keep promoting on social media while orders and customers collect in a place you own.

Every buyer becomes a profile you keep and can export, you get paid directly with PayNow, and Kedai charges a flat subscription instead of a commission on your sales. Support for more social channels is being added over time.

What to do next

Keep doing what works on social, but point your “order here” link at a storefront you own, so every sale builds your own customer list.

Create a Kedai shop for free and start with your bestsellers.

Frequently asked questions

Do I have to stop selling on Instagram or TikTok?
Not at all. The idea is to keep using social platforms to get discovered, while orders and customer records collect in a storefront and inbox you control.
Which chat channels does Kedai support today?
Kedai brings Telegram conversations and storefront orders into one inbox today, with WhatsApp and more channels being added over time.

Ready to take control of your business?

Create your shop free

Or see plans and pricing.